A truly Volkswagen experiences festival.

To bring a new look to the Volkswagen Driving Experience, an event that has been going on since 2012, we decided to do more than simply present the launches.

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In 2017, we brought the guests to an even closer experience, in which they could really experience the new technologies and get to know in depth the attributes of each VW's car.

 

Just like a big festival, the event brought together attractions for all tastes, from the Virtual Challenge, in which visitors could feel the thrill of driving a Volkswagen through virtual reality, to activities for the whole family, such as quiz with special gifts, Sales Area, Kids Area, VW Collection Store, Spotify VW Connect and Lifestyle Area with barber shop and hairdresser.

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• Gold on Fip 2017

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